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Talks

2021

  • Talks
  • 2021

Conferences

Ordered By Most Recent

MozCon

July 12th 2021
  • A Live Guide to Finding & Filling the Gaps in Your Link Strategy
    Amanda Milligan
    Slides
  • Beyond the Basics: Awesome SEO Tricks for Uncovering Advanced Insights from Your SEO Data
    Rob Ousbey
    Slides
  • Build for Search: Modern Web Dev That Puts SEO First
    Dana DiTomaso
    Slides
  • Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice
    Casie Gillette
    Slides
  • From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search
    Lily Ray
    Slides
  • Game-Changing Ways to Use the Google Search Console API
    Noah Learner
    Slides
  • Harnessing The Natural Language Toolkit for More Productive SEO
    Miracle Inameti-Archibong
    Slides
  • Internationalization Errors: How to Go Global Without Losing All Of Your Traffic
    Jackie Chu
    Slides
  • Lessons in Surviving the Covid News Agenda & What it Means for the Future of Digital PR
    Shannon McGuirk
    Slides
  • Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic
    Cyrus Shepard
    Slides
  • Maximize Your Conversions: Harnessing full-funnel optimization for B2B success
    Joyce Collardé
    Slides
  • Reporting for Duty: Why You Need to Start Using GA4 TODAY
    Brie E Anderson
    Slides
  • Rule Your Rivals: From Data to Action
    Dr. Pete Meyers
    Slides
  • Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work
    Areej AbuAli
    Slides
  • The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego
    Wil Reynolds
    Slides
  • The Cold Hard Truth about CTR and Other Common Metrics
    Britney Muller
    Slides
  • The Content Refresh: How to Do More With Less
    Kameron Jenkins
    Slides
  • The Fast & The Spurious: Core Web Vitals & SEO
    Tom Capper
    Slides
  • The Science of Purchasing Behavior: How to Use It Effectively to Attract & Convert More Prospects Into Customers
    Flavilla Fongang
    Slides
  • The Ultimate How-To for Faceted Navigation SEO in E-commerce
    Luke Carthy
    Slides
  • To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts
    Joy Hawkins
    Slides
  • Why Marketers Should Think More Like Investors To Drive Content Results
    Ross Simmonds
    Slides

TechSEO Boost

April 22nd 2021
  • Cultivating a Product Mindset for Success
    Upasna Guatam
    Slides
    Video
  • Rendering Strategies: Measuring the Devil’s Details in Core Web Vitals
    Jamie Indigo
    Slides
    Video
  • SEO Testing
    Brian Ta
    Slides
    Video
  • The Future Is The Past: Tagging And Tracking Through The Server
    Simo Ahava
    Slides
    Video

BrightonSEO March

March 25th 2021
  • 5 Steps To Position Yourself As The Expert – How To Break Down Barriers & Get Buy In
    Sophie Brannon
    Slides
  • A deep dive into the depths of DevTools
    Chris Johnson
    Slides
  • Alliance Linking – The launch of InLinks.net told through Majestic link data
    Dixon Jones
    Slides
  • Analysing the difference between outreach for smaller and larger brands
    Harry Sanders
    Slides
  • Are you there Page Experience? It’s me, Dev Tools.
    Jamie Indigo & Rachel Anderson
    Slides
  • Automating content optimisation and how to test the impact on CTR and ranks
    Michael Costanzo
    Slides
  • Control Your Indexability
    Areej AbuAli
    Slides
  • Crawling & Indexing for JavaScript Heavy Sites
    Dave Smart
    Slides
  • Data SEO: how to leverage the power of technical SEO with data science
    Tanguy Moal
    Slides
  • Digital Accessibility and Compliance: Essential for Users, Good for SEO
    Lea Scudamore
    Slides
  • Double the quality and quantity of your site traffic in these 4 steps
    Jon Earnshaw
    Slides
  • From Macro to Micro: Winning SEO Pitches Using C-Level Terminology
    Tracy McDonald
    Slides
  • GDPR in the post-Brexit landscape
    Keith Budden
    Slides
  • Google My Business Posting strategies: Hidden gems that drive online and offline sales for local business and multi-location brands
    David Whatley
    Slides
  • Headless CMS Migration – The Foundation of Modern SEO
    Cory Schmidt
    Slides
  • Hey Googlebot, did you cache that?
    Petra Kis-Herczegh
    Slides
  • How Content Marketing Can Skyrocket Your Brand Authority
    Amanda Milligan
    Slides
  • How To Identify Your Competitors’ Paid / Sponsored Links Quickly and Easily
    Chris Byrne
    Slides
  • How to Earn Editorial Links from Websites like MSN.com in 30 Days
    Boni Satani
    Slides
  • How to Optimize Your Product Page for Amazon
    Kailin Witte
    Slides
  • How to Prioritize EVERYTHING
    Mary Albright
    Slides
  • How to Properly Use Canonical Tagging on Your Site
    Aleks Shklyar
    Slides
  • How to build a data-driven SEO strategy using NLP
    Daniel Liddle
    Slides
  • How to build simple Web apps in Python to automate your SEO tasks!
    Charly Wargnier
    Slides
  • How to create harmony between SEOs & developers & get your SEO tickets implemented
    Sara Moccand-Sayegh
    Slides
  • How to grow a £multimillion SEO agency in a year without spending a penny on marketing
    Stephen Kenwright
    Slides
  • How to make sure Google will index all your content
    Tomek Rudzki
    Slides
  • How to scale SEO with ML & NLP (and how not to)
    Robin Allenson
    Slides
  • How to successfully create audiences that drive action for your brand
    Ned Quekett
    Slides
  • Link Building in 2021 (When You’re a Bit Crap at PR)
    Stacey MacNaught
    Slides
  • Neural Matching and How Machines Construct Language
    Jessica Peck
    Slides
  • Psychology principles to power your digital PR success
    Abi Bennetts
    Slides
  • Pulling back the curtain: How to run a successful agency
    Greg Gifford
    Slides
  • SEO Audits are (mostly) bollocks – How to make them better
    Geoff Kennedy
    Slides
  • SEO Microservices: Best and Worst Practices for your SEO
    Helen Schrader
    Slides
  • SERPception: story of an indexed internal search results page
    Csaba Szabo
    Slides
  • Shopify SEO: How To Optimize For Ecommerce In 2021
    Chris Long
    Slides
  • Stakeholder Salad: Communication Skills For SEOs – Talk Your Way Into Getting Shit Done
    Kayleigh Töyrä
    Slides
  • The New Era of Automation in Tech SEO
    Ashley Berman Hale
    Slides
  • The truth is in the logs – insights into the correlation of traffic and website crawling
    Maximilian Woelfle
    Slides
  • The underrated value of internal linking
    Jamie Grant
    Slides
  • User Experience and Accessibility
    Niki Mosier
    Slides
  • User-centric, data-led navbar design
    Nick Vines
    Slides
  • Utilizing Image (Entity) Tags For Content Topic Optimization
    Dan Taylor
    Slides
  • Website Migration 101, not 404
    Richard Hird
    Slides
  • What we’ve discovered about Discover
    Alice Foster
    Slides
  • Why link building matters to your organisation
    Gareth Simpson
    Slides
  • Will the Core Web Vitals Update change SEO Forever?
    Marcus Tober
    Slides
  • Working with Remote Teams – Connecting through the Virtual Interface
    Kristy Dean
    Slides

Crawl Error January

January 28th 2021
  • A Proper Approach To Content
    Danny Gee
    Video
  • BERT Topic Modelling
    Emilija Gjorgjevska
    Video
  • Building Internal Connection
    Imogen Davies
    Video
  • How The New York Times Focuses On SEO
    Claudio Eduardo Cabera
    Video
  • How To Find & Fix Keyword Cannibalization Issues
    James Brockbank
    Video
  • How To Improve EAT With Onsite Content
    Lucy Dodds
    Video
  • How To Make Your International SEO Strategy A Success
    James McLoughlin
    Video
  • How To Pitch Technical SEO To Developers
    Billie Hyde
    Video
  • How To Review & Refresh Existing Onsite Content
    Rachel Handley
    Video
  • Practical Python For Technical SEO
    Ruth Everett
    Video
  • Social Media Hacks & Tricks
    Beverley Theresa
    Video
  • Spanish SEO & International Content Marketing
    Xarel Cassina Sanchez
    Video
  • What Is Passage Indexing?
    Sophie Brannon
    Video
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