SEOslides.page Logo SEOslides.page
Talks Conferences Speakers Contribute
Talks

2020

  • Talks
  • 2020

Conferences

Ordered By Most Recent

Online PR Show December

December 9th 2020
  • 5 Power Strategies to turn PR wins in to SEO success
    Gareth Simpson
    Video
  • Digital PR Time-Saving Hacks for Ideation, Production and Outreach
    Sarah Fleming
    Video
  • Great Expectations: The Truth about Digital PR campaigns
    Shannon McGuirk
    Video
  • How PR for link acquisition in SEO has changed and how to future proof using relationship building
    Matt Jones
    Video
  • How To Vet A Website For Outreach When 'Authority Metrics' Fail You
    Buzz Carter
    Video
  • How to REALLY tie your link building strategy to tangible SEO goals
    James Watkins
    Slides
    Video
  • How to gain coverage when active outreach ends
    Ruth Barrett
    Video
  • How to win friends and influencers in international markets
    Daiana Damacus
    Video
  • Questions digital PR's should be asking their paid teams to better their campaign results
    David White
    Video
  • The psychology of the journalist - creating winning pitches
    Becky Simms
    Video
  • The strategy: How to land top tier links that actually move the needle
    Carrie Rose
    Video
  • Using Twitter to drive your outreach strategy and gather media insights
    Kristina Lazarevic
    Video
  • Why Digital PR needs to be ethical in 2020
    Jodie Harris
    Video

SMX Virtual Fall

December 8th 2020
  • A Deep Dive Into SEO Tactics For Modern Javascript Frameworks
    Hamlet Batista
    Slides
  • Page Experience Is The Best Teacher: Google's Page Experience Update
    Aleks Shklyar
    Slides
    Recap
  • Using Python For SEO And Report Automation
    Ruth Everett
    Slides

MeasureFest December

December 8th 2020
  • Can you start 3 days before Black Friday and generate a 10% uplift in conversions?
    Ayat Shukairy
    Video
  • Data Studio as your powerhouse for SEO & BI
    Josep M Felip
    Video
  • Freaky Friday: Alexa, how can I track YOU?
    Nicolas Hinternesch
    Video
  • Getting over my fear of pressing F12
    Emma Barnes
    Video
  • Google Analytics DIY - Replicating 360 Functionality in GA
    Tom Voyle
    Video
  • How I built a social media marketing funnel that converts using Facebook Groups
    Vicki Jakes
    Video
  • How To Impress Your Boss By Supercharging Your Website Using CRO!
    Farhan Hussain
    Video
  • Shining a Light on Dark Traffic
    Helen Pollitt
    Video
  • The Difference between SEO monitoring and reporting (& why you need both)
    Katie Cunningham
    Video
  • The Long and Short of Segmentation
    Nikki Rae
    Video
  • What Do Clients Want Their Reports To Look Like?
    Adam Reaney
    Slides
    Video
  • What do clients want their reports to look like?
    Justin Driskill
    Video

Melbourne SEO Meetup December

December 1st 2020
  • Python For SEO
    Jean-Christophe Chouinard
    Video

Marketing Report Summit

November 27th 2020
  • 5+1 Major Marketing Reporting Challenges, and How to Fix Them
    Olga Denisova
    Video
  • Building a data driven customer experience
    Kenda Macdonald
    Video
  • Core Web Vitals - what they are and why you should be concerned
    Amanda Anoronha Araujo
    Video
  • Core Web Vitals: What you need to know
    Steve Bailey
    Video
  • Data Visualization for SEO
    Patrick Stox
    Video
  • How SEO's can benefit from google ads data
    Serbay Arda Ayzit
    Video
  • How to benchmark website performance, and where you might be collecting fake data
    Karen Hopper
    Video
  • Juggling Multiple Clients for Agency SEO's
    Niki Mosier
    Video
  • Use BigQuery to Improve Paid and Organic Search Performance
    Shawn Cohen
    Video

DeepCrawl Live

November 18th 2020
  • Algorithms of Oppression: Do Search Engines Reinforce Racism?
    Dr Safiya Noble
    Video
  • How to Prepare for Core Web Vitals
    Charlie Norledge
    Video
  • Martech and Web Experiences of the (Very Near) Future
    Scott Brinker
    Video
  • Optimizing Digital Customer Experiences to Deliver “Light” in #IgniteMoments
    Brian Solis
    Video
  • SEO Masterclass: How CMOs can adapt their strategy & thrive in 2021
    Ashley Berman Hale
    Video
  • The Digital Future Report
    Jim Clark
    Video
  • The X Factor of Customer Centricity: Why customer centricity is the new digital imperative
    Nancy Rademaker
    Video
  • Why Digital Marketing Should Matter More Than Ever to the C-Suite
    Ben Legg
    Video

SEMrush 5 Hours of Technical SEO

November 17th 2020
  • Enterprise Site Pagination Faux Pas
    Jes Scholz
    Slides
    Video
  • How Knowledge Will Define The Future Of Search — And What To Do About It Now
    Ric Rodriguez
    Slides
    Video
  • How to Leverage Insights from Your Site’s Server Logs
    Jamie Indigo
    Slides
    Video
  • JavaScript, SEO and Dollhouses
    Kristina Azarenko
    Slides
    Video
  • Schema Markup Explained: 10 Complicated Concepts Made Simple and Actionable
    Martha van Berkel
    Slides
    Video
  • The Real Problems Behind Indexing
    Bartosz Góralewicz
    Slides
    Video
  • The Worst Technical SEO Nightmares and How to End Them
    Aleyda Solis
    Slides
    Video

Melbourne SEO Meetup November

November 10th 2020
  • Site Migrations
    Nik Ranger
    Video

Crawl Error Halloween Special

October 31st 2020
  • A Ghost In The Logs
    Jamie Indigo
    Video
  • Brand SEO
    John Morabito
    Video
  • Core Web Vitals
    Dave Smart
    Video
  • Paid Links
    Sam Taylor
    Video
  • SEO Horror Stories
    Aleyda Solis
    Video
  • Structured Data
    Izzi Smith
    Video

We Love SEO Virtual Summit

October 27th 2020
  • Adapting to Google's Criteria for High-Authority, Top-Ranking Websites in 2020
    Lily Ray
    Slides
    Video
  • Automated Duplicate Content Consolidation with Google Cloud Functions
    Hamlet Batista
    Slides
    Video
  • Rendering: Or why your perfectly optimized content doesn't rank
    Jamie Indigo
    Slides
    Video
  • Stop Using The Average Position In Your SEO Reports
    Alexandre Sigoigne
    Slides
    Video
  • YouTube SEO: How a data-driven approach can boost visibility
    Billy Leonard
    Slides
    Video

State of Search

October 26th 2020
  • How To Use PR Tactics To Build Better Links
    James Brockbank
    Slides
  • Quality Content at Scale Through Automated Text Summarization of UGC
    Hamlet Batista
    Slides

Melbourne SEO Meetup October

October 6th 2020
  • How to plan and build a Link/Silo Structure in WordPress for optimal organisation and link preservation
    James Carmody
    Video

BrightonSEO October

October 1st 2020
  • 5 Reasons to Love Fuzzy Lookup
    Marco Bonomo
    Slides
    Video
  • A story of zero-click searches and SERP features
    Kevin Indig
    Video
  • Address your stress
    Hayley Arnold
    Video
  • An SEO's Guide to Website Migrations
    Faye Watt
    Slides
    Video
  • An airtight keyword research strategy to beat any SEO competitor
    Rumble Romagnoli
    Video
  • Automating Google Lighthouse
    Hamlet Batista
    Slides
    Video
  • Automating Optimisation For Featured Snippets in SERPs on a Large Scale
    Polly Pospelova
    Video
  • Behind the Scenes at the Online Museum: Digital Content in Heritage
    Joe Vaughan
    Video
  • Beyond GAP Analysis: Snapshot SEO
    Lukasz Zelezny
    Video
  • Checking Google Index Status at Scale using Node.js
    Jose Luis Hernando
    Slides
    Video
  • Choice Architecture for Marketers
    Paul Wood
    Video
  • Competitor Analysis From A Technical Perspective
    Niki Mosier
    Slides
    Video
  • Competitor Site Audits using Free Tools & Data
    Sophie Gibson
    Recap
    Video
  • Content Audits: how we use search intent to identify a goldmine of content opportunities
    Paul Wilkinson
    Slides
    Video
  • Creating Actionable Topic Clusters That Generate Traffic And Conversions
    Maret Reutelingsperger
    Video
  • Deconstructing award-winning campaigns
    Mark Johnstone
    Video
  • Designing for Digital PR
    Jaz Batisti
    Slides
    Video
  • Earning high-quality links with little or no content pieces
    Hana Bednarova
    Slides
    Video
  • Esoteric SEO Tips I Hope You Don't Already Know
    Oliver H.G. Mason
    Slides
    Video
  • Explainable Machine Learning for Ranking Factors
    Vincent Terrasi
    Video
  • Getting SEO Ready for Headless CMS
    Tejaswi Suresh
    Video
  • Getting Started with Python & Machine Learning for SEO
    Ruth Everett
    Slides
    Video
  • Go Remote in 2020 - Practical Tips To Freelance at Home and Abroad
    SEO Jo Blogs
    Slides
    Video
  • Hacking Content Keyword Research
    Judith Lewis
    Slides
    Video
  • How App Indexation Works
    Serena Pearson
    Slides
    Video
  • How To Build Links To Product Pages Without Looking Like A Spammer
    Laura Slingo
    Slides
    Video
  • How To Find & Fix Keyword Cannibalization Issues
    James Brockbank
    Video
  • How to Optimise TTFB
    Roxana Stingu
    Video
  • How to automate your SEO with Google Apps Script
    Gabor Papp
    Video
  • How to build a scalable content production system.
    Gareth Simpson
    Slides
  • How to deal with out of stock products
    Chantal Schinkels
    Video
  • How to maximize your site's crawl efficiency
    Miracle Inameti-Archibong
    Video
  • How user-generated video can be your most valuable content marketing tool
    Carl Hodler
    Video
  • In-house SEO success; Know the Past to Win the Future
    Petra Kis-Herczegh
    Slides
    Video
  • It's OK to fail
    Dom Hodgson
    Video
  • Leveraging Voice Search For Local Businesses
    Maryna Hradovich
    Video
  • Mastering The API and Having Fun Along The Way
    Chris Johnson
    Slides
    Video
  • Mental Health and Productivity at Work - Learning to Surf the Waves of 2020
    Briony Gunson
    Video
  • Mission Totally Possible: Using Crime Scene Analysis To Get More Sessions & Visibility
    Rebecca Todd
    Video
  • No one buys a quarter-inch hole: beyond drills and holes!
    Ayat Shukairy
    Video
  • People are predictable - Using consumer psychology to improve your marketing strategy
    Andi Jarvis
    Video
  • Proving your SEO activity is paying off
    Helen Pollitt
    Video
  • Public Service SEO During A Crisis
    Dan Morehead
    Video
  • Punching Above Your Weight: From Almost Nowhere, to Beating the Big Names
    Natalie Arney
    Slides
    Video
  • Reducing the Speed Impact of Third-Party Tags
    Andy Davies
    Slides
    Video
  • Running a High Performing Marketing Team Using the Agile/Scrum Framework
    Bethan Vincent
    Slides
  • SEO Time Management
    Allegra Rosenbaum
    Video
  • SEO | From Zero To Hero
    Rene Harris
    Video
  • Shopify platform SEO limitations and best ways to overcome them
    Izabela Wisniewska
    Video
  • Smart Link Prospecting or How you Can Find the Most Responsive Link Building Contacts
    Alexandra Tachalova
    Slides
    Video
  • Spying on Google: Using Log File Analysis to Reveal Invaluable SEO Insights
    Faisal Anderson
    Video
  • Thank U (Rel) Next - State of Retail Pagination 1Y Later
    Orit Mutznik
    Slides
    Recap
    Video
  • The CMO’s Digital Dilemma
    Douglas Bell
    Video
  • The Survival Guide for Freelance SEOs (Present & Future)
    Steve Morgan
    Slides
    Video
  • The challenges of running a digital PR team and how to overcome them
    Aoife O'Connor
    Video
  • The future of digital PR: Are hero campaigns a thing of the past?
    Jane Hunt
    Slides
    Video
  • The importance of visibility for ‘brand modifiers’ (for e-commerce brands)
    Simon Schnieders
    Video
  • Time Saving Tips for Google Data Studio
    Greg Gifford
    Video
  • Top things I wish I'd known about Google Analytics When I Started
    Charlotte Upfold
    Video
  • Top things I wish I'd known about Google Analytics When I Started
    Charlotte Upfold
    Video
  • What I learned from analysing thousands of robots.txt files
    Sam Gipson
    Slides
    Video
  • What SEOs Need To Know About The New Bing Webmaster Tools
    Fabrice Canel
    Video
  • What journalists want from press releases
    Sian Elvin
    Video
  • Why Diversity shouldn't be a buzzword, or a KPI
    Azeem Ahmad
    Video
  • Why Google Reviews are so important & how to get TONNES of them
    Daisy Foster
    Video
  • Why Your Culture Is More Important Than Your SEO
    Sean Butcher
    Slides
  • Why comparable entity mining should be an integral part of your keyword research
    Dateme Tubotamuno
    Slides
    Video
  • Why your SEO recommendations don't get implemented, and what to do about it
    Ben Howe
    Video
  • Why your culture is more important than your SEO
    Sean Butcher
    Video

Digital Elite Day

September 28th 2020
  • 1 CRO team to the whole company embracing CRO
    Ton Wesseling
    Slides
  • SEO with free tools and Chrome Extensions
    Arnout Hellemans
    Slides
  • The Monty Python Guide to Internal Linking
    Grant Simmons
    Slides
  • Web Browsers and Tracking Protections
    Simo Ahava
    Slides

INBOUND 2020

September 22nd 2020
  • Bootstrapping A/B Tests for SEO
    Joy Brandon
    Slides
  • The Great HubSpot Case Study
    Jon Dick
    Slides
  • The Python Cheat Sheet for the Busy Marketer
    Hamlet Batista
    Slides

Crawl and Indexation Summit

September 11th 2020
  • Crawl & Indexing for eCommerce Sites
    Sam Taylor
    Video
  • Crawl Rate Dropping: The Usuals vs. The Oddities
    Gianna Brachetti-Truskawa
    Video
  • Google Discover, the little known traffic source that brings huge amounts of traffic
    Panos Ladas
    Video
  • How to Kick Ass at Internal Linking
    Martin Hayman
    Video
  • How to maximize your site's crawl efficiency?
    Miracle Inameti-Archibong
    Video
  • How to use Google Analytics & Google Tag Manager as a SEO crawler
    Mikko Piippo
    Slides
    Video
  • Indexation: The Black Box in the Middle
    Dixon Jones
    Video
  • Indexing Javascript Sites: What you should know
    Tejaswi Suresh
    Video
  • Internal Linking: How to Unlock Your Site’s Hidden Potential
    Jenny Halasz
    Video
  • JavaScript - Crawling and indexing: Most common Myths Vs Real issues
    Maria Amelie White
    Video
  • Testing Tales - Lessons & approaches for testing internal linking changes before deployment
    Chris Green
    Slides
    Video
  • Troubleshooting An Accidental Ecommerce Un-Indexing
    Rachel Vandernick
    Video

Melbourne SEO Meetup September

September 1st 2020
  • Aligning SEO to different stages of the funnel
    David Schneider
    Video
  • Marketing ROI
    Dan Wild
    Video

Science of Search Summit

August 21st 2020
  • A Practical Look at Correlational Optimisation
    Gareth Simpson
    Video
  • Google Discover, the little known traffic source that brings huge amounts of traffic
    Panos Ladas
    Video
  • Google Featured Snippet Filtering: New Research & Identifying When You've Been Filtered
    Brodie Clark
    Video
  • Navigating the SERPs landscape
    Paige Hobart
    Recap
    Video
  • People Are Predictable - What you need to know about how your customers behave
    Andi Jarvis
    Video
  • Persona-lise your Content Marketing - A Guide to Audience Mapping
    Dan Lapham
    Video
  • Placing bets and making hard choices - how to make the right decisions in the digital world
    Paddy Moogan
    Video
  • Retrieving SERP results at Scale using a Custom Search Engine
    Matthew Hill
    Recap
    Video
  • SEO Forecasting: How to set up an SEO forecast for free using excel
    Marie Turner
    Slides
    Video
  • Sentimental Analysis and SEO
    Saroosh Khan
    Video
  • The Science of Search
    Dixon Jones
    Video
  • Uncovering Search Behavior Through UX Methodology
    Ammar Badr
    Video

Melbourne SEO Meetup August

August 4th 2020
  • BigCommerce SEO
    Tony McCreath
    Video
  • Shopify SEO
    Peter Macinkovic
    Video

Advanced Technical SEO Summit

July 30th 2020
  • An SEO’s Guide to Website Migrations
    Faye Watt
    Slides
    Video
  • Automating a Technical SEO pipeline
    Steve Pitchford
    Video
  • B2B Migrations: A Hidden (oft neglected) Goldmine for Mergers & Acquisitions
    Daphne Xenakis
    Video
  • Beyond the Report: How to create strategy based on search data
    Shyam Dattani
    Video
  • Exploring Google’s NLP API
    Jonny Young
    Video
  • Getting SEO Ready for Headless CMS
    Tejaswi Suresh
    Video
  • How to do a really good tech audit
    Dominic Woodman
    Video
  • How to work with devs to get your SEO recommendations implemented
    Maria Camanes Fores
    Video
  • JavaScript analysis is extremely important for SEOs and everyone can do it!
    Barbara Gaca-Tworek
    Slides
    Video
  • Lessons from Crawlers, Screen Readers, the Mobile Friendly Test and the DOM
    Jess Peck
    Slides
    Video
  • Technical SEO: Understanding the Crawl Before the Walk
    Marcia Ingram
    Video
  • Using off-the-shelf AI tools to augment WordPress
    David Lockie
    Video

Bristol SEO July

July 28th 2020
  • Regular Expressions for SEO 101
    Jonathan Moore
    Slides
    Video
  • Using python to master long-tail performance at scale
    Christopher Ford
    Video
  • We've Gone Full Circle, How Traditional PR Can Help To Build Links
    Laura Hogan
    Video

VirtuaCon 3.0

July 10th 2020
  • 6 Steps To Create A Data-Driven Content Strategy
    Lisiane Ndong
    Video
  • Applied NLP SEO
    Emilija Gjorgjevska
    Video
  • Content Reoptimization
    Heba Said
    Video
  • Experiments with Internal Linking
    Chris Green
    Video
  • GMB for SMBs
    Amy Toman
    Video
  • How To Craft an Audience-Driven SEO Content Strategy
    Yasmin Davila
    Video
  • SEO & Patents
    Bill Slawski
    Slides
    Video
  • Search Engine Algorithms and User Experience
    Karla Abua
    Video
  • Site Speed, And How To Create A Copy Of Your Site To Test Fixes!
    Patrick Stox
    Video
  • So You Want To Be A Content Creation Master?
    Luke Davis
    Video

Melbourne SEO Meetup July

July 7th 2020
  • Local SEO
    Jake Stanley
    Video
  • WordPress SEO Internet Traffic the Data Driven Way
    Peter Mead
    Video

Turn Digi July

July 2nd 2020
  • Adventures in the land of Wix
    Simon Cox
    Video
  • Automate the Monotonous or Die Trying
    Chris Simmance
    Slides
    Video
  • Boosting Product Discovery for SMBs
    Joelle Irvine
    Slides
    Video
  • Getting Tech SEO Implemented
    Areej AbuAli
    Slides
    Video
  • How to Achieve More than a Million Euros from Online Leads in 9 months
    Sabiha Shakil
    Video
  • How to make local landing pages that Google (and users!) will love
    Andrew Cock-Starkey
    Slides
    Video
  • International SERPs
    SEO Jo Blogs
    Video
  • Small budget - big problem? Tips to succeed in local PPC.
    Azeem Ahmad
    Video
  • The importance of workplace culture
    Cheryl Luzet
    Video
  • Topic Clusters - The why and the how
    Maret Reutelingsperger
    Video
  • UTM FTW - How to Win in GMB with UTM Tagging
    Claire Carlile
    Slides
    Video

Bristol SEO June

June 30th 2020
  • 6 steps to create a data-driven content strategy
    Lisiane Ndong
    Video
  • How To Get Big Links Without A Big Budget
    Louise Parker
    Slides
    Video
  • Using Schema during a time of crisis: what can we learn for search?
    Beth Barnham
    Slides
    Video

ecommerceSEO. Summit

June 26th 2020
  • Could your e-commerce strategy benefit from some post COVID-19 therapy?
    Becky Simms
    Video
  • Fuelling your growth through conversion research
    Andra Baragan
    Video
  • Getting Ecommerce Analytics Reporting Right During A Pandemic
    Azeem Ahmad
    Video
  • Glo Up: Visual Search Optimization for the New Online Shopper
    Joelle Irvine
    Slides
    Video
  • How Online Stores Quickly Build Sub-categories Targeting Long-tail Keywords
    Kristina Azarenko
    Slides
    Video
  • Keyword research for Amazon SEO
    Emanuele Arosio
    Video
  • Local SEO Glow-Up: Easy Strategies for eCommerce & Retail
    Jayna Grassel
    Video
  • Snap Ads: Learn Why Its Every DTC Brands Secret Weapon For Growth
    Duane Brown
    Video
  • Strength and weakness of Shopify SEO
    Nicole Bingham
    Video
  • Structured Data: Is It Worth Your Time?
    Sam Nemzer
    Slides
    Video
  • The Step-by-Step Guide to Bootstrapping your eCommerce Business to $1m in revenue
    Kris Sugatan
    Video
  • The top 10 fatal errors of all E-commerces and How to fix them
    Fernando Angula
    Video
  • User Centric Technical SEO
    Edd Wilson
    Slides
    Video

Upload Conference

June 25th 2020
  • Prioritizing SEO for Success in a World of Uncertainty
    Aleyda Solis
    Slides
  • Still No Eye Deer (or things to do when your imaginary friends refuse to talk to you)
    Hannah Smith
    Slides
  • Why you need a strategy first approach to SEO
    Kevin Gibbons
    Slides

SMX Next

June 23rd 2020
  • Ad Testing Within The Google Ads Platform
    Mike Henderson
    Video
  • Adapting Your Personalization Strategy For Shifting Budgets
    Eric Eden
    Video
  • Advanced Title Tag Optimization For SEO Geeks
    Cyrus Shepard
    Video
  • Advertising In A Stay-At-Home Economy
    Matthew Mack
    Video
  • Boost Your On Brand Amazon
    Danielle Waller
    Video
  • Chatting With Microsoft: Looking To The Future
    Steve Sirich
    Video
  • Content Marketing In Times Of Disruption
    George Nguyen
    Video
  • Diagnosing And Fixing A Drop In Rankings By Using The Appropriate Tools
    Holly Miller Anderson
    Video
  • Digital Marketing Strategies For Uncertain Times
    Christi Olsen
    Video
  • Digital PR Playbook: The Convergence Of Search, Social, And Your Website
    Zach Hoffman
    Video
  • Fantastic Links & Where To Find Them
    Michael Johnson
    Video
  • GMB Next: The Evolution Of Local Search
    Greg Sterling
    Video
  • How Call Tracking Can Eliminate Waste In Your SEM Campaigns
    Bill Hyatt
    Video
  • How Link Building Has Changed & What You Need To Do Now
    Jim Boykin
    Video
  • How Technology Is Changing What It Means To Be An Effective Search Marketer
    Sara Resnick & Stephen McDonagh
    Video
  • How To Emerge A Nimbler, Smarter, More Successful PPC Marketer
    Ginny Marvin
    Video
  • How To Identify Site Quality For Link Building
    Kevin Rowe
    Video
  • How To Secure Executive Support (And Budget) For A Company-Wide SEO Strategy
    Jessica Bowman
    Video
  • How To Use Your PPC Campaigns To Power Your SEO Strategy
    Anthony Allison
    Video
  • Identity-Based Advertising In The Google Platform
    Emily Anthony & Jordan Cardonick
    Video
  • Lessons From Past Google Algorithm Updates & Preparing For What's Next
    Barry Schwartz
    Video
  • Leverage Digital Experiences To Improve CX During A Time of Uncertainty
    Natalie Berreda
    Video
  • Mastering Google Shopping Automation
    Link Walls
    Video
  • Meet The Automated Search Strategy That Doubled Conversions And Halved CPA
    Shaun Bond
    Video
  • Monitoring And Analyzing Search And Content Trends (In Crazy Times)
    John Shehata
    Video
  • Optimizing Your Google Ads Campaign By Reducing Click Fraud
    Alex Goldfarb
    Video
  • SEO And The Evolution Of The Customer Journey
    Leslie Ramey
    Video
  • Search Secures MVP Status For The ‘Bounce Back’ In Digital Marketing
    Ashley Fletcher
    Video
  • Show Me The Money: Driving SEO ROI In Challenging Times
    Mark Traphagen
    Video
  • Six Fundamental SEO Truths To Live By
    Bruce Clay
    Video
  • Success And Failures Of Scaling SEO Content Programs
    Meghan McKenzie
    Video
  • Surviving And Thriving In A COVID World
    Eric Eng
    Video
  • Tearing Down Organizational Silos With In-House SEO Teams & Enterprise-Level Tech
    Stephan Bajaio
    Video
  • Tools To Drive & Track Paid Search ROI
    Wayne Westerlind
    Video
  • Using Technical SEO Data To Increase Business Performance
    François Goube
    Video
  • Why Smart Bidding Isn't Necessarily The Smart Choice
    Wesley MacLaggan
    Video

outREACH Conference

June 12th 2020
  • Great Expectations: The Truth About Digital PR
    Shannon McGuirk
    Slides

SEJ eSummit June

May 2nd 2020
  • How to Improve Your Website’s E-A-T
    Lily Ray
    Slides
  • International SEO for E-Commerce Websites
    Aleyda Solis
    Slides
  • Rendering SEO Manifesto - Why we need to go beyond JavaScript SEO
    Bart Goralewicz
    Slides
  • Salary Negotiation 101
    Carolyn Lyden
    Slides

Melbourne SEO Meetup June

June 2nd 2020
  • How To Create High Quality eCommerce Categories?
    Kristina Azarenko
    Slides
    Video
  • What To Do When Just One Data Source Is Not Enough
    Gaston Riera
    Video

Search and Content Summit

May 29th 2020
  • 7-Step Framework to Creating Content that Drives More Traffic, Conversions, + ROI
    Carolyn Lyden
    Video
  • Behind the Scenes at the Online Museum: Digital Content in Heritage
    Joe Vaughan
    Video
  • Content for People and for Google
    Olga Andrienko
    Video
  • Crowd-Source Common Search & Content Tasks for Speed & Scale
    Heather Physioc
    Video
  • Google Discover, the little known traffic source that brings huge amounts of traffic
    Panos Ladas
    Video
  • How to Repurpose Existing Content to Help you Achieve More
    Judith Lewis
    Slides
    Video
  • How to audit your voice footprint and use SEO to improve your voice search presence
    Katherine Ong
    Video
  • How to quickly schedule 12 months of social posting using Google Sheets and Screaming Frog
    John Warner
    Video
  • Managing your reputation online with SEO fundamentals
    Lianna Kissinger Virizlay
    Recap
    Video
  • Structured Data and Google Tag Manager
    Paul Lovell
    Video
  • Talk fast, drink coffee, optimise images
    Rebekah Dunne
    Slides
    Video
  • Unlock your site's hidden potential with internal links
    Jenny Halasz
    Video

Bristol SEO May

May 26th 2020
  • How to Use Screaming Frog Custom Extractions
    Jessica James
    Slides
    Video
  • Spying on Google: Using Log File Analysis To Reveal Invaluable SEO Insights
    Faisal Anderson
    Slides
    Video
  • The Power of Python: How It Can Help With Technical SEO
    Ruth Everett
    Slides
    Video

Turn Digi May

May 21st 2020
  • Amplify what's working: Focusing on strengths over weaknesses
    Margo Barsukova
    Video
  • An introduction to #IamRemarkable - How to celebrate your achievements and feel empowered
    Kerstin Reichert
    Video
  • Attract more clients on LinkedIn & grow your brand power of influence
    Flavilla Fongang
    Video
  • Growing Ecommerce Revenue with Google Ads in an Economic Crisis
    Pinar Ünsal
    Video
  • Integrating Google Indexing Data in your SEO Strategy
    Jose Hernando
    Video
  • Is Behavioural Economics the Secret Weapon your PPC has Been Missing?
    Becky Simms
    Video
  • Navigating the SERPs landscape
    Paige Hobart
    Slides
    Video
  • Preparing for the New Norm
    Hannah Thorpe
    Video
  • The Problem with WordPress... and what to do about it.
    Faisal Anderson
    Video
  • The truth about digital PR: what is 'normal' when it comes to coverage and links for campaigns?
    Shannon McGuirk
    Slides
    Video
  • Three new data points you need to measure in Google Analytics
    Luke Carthy
    Video
  • Why digital PR is more than just link building
    James Crawford
    Video

SMX London Virtual

May 19th 2020
  • All You Can EAT
    Jessica James
    Slides
  • Bring It With B2B PPC Landing Pages
    Melissa Mackey
    Slides
  • Identifying core algorithm impact & key actions to recover from its search visibility loss
    Khushal Khan
    Slides
  • Introducing Smart Targets
    Wijnand Meijer
    Slides
  • Links in Context
    Dixon Jones
    Video
  • PPC: Location, Location, Location
    Oliver Ewbank
    Slides
  • Reporting for Results
    Helen Pollitt
    Slides
  • Trust and Links
    Dixon Jones
    Video
  • UTM Tagging for GMB
    Claire Carlile
    Slides
  • Why you need a strategy first approach to SEO
    Kevin Gibbons
    Slides

Traffic Think Tank Live

May 16th 2020
  • Building an ROI-Based Link Building Machine
    Jon Cooper
    Slides
  • How COVID-19 is Shaping Organic Search & How SEOs Can Respond
    Lily Ray
    Slides
  • SEO for JavaScript Frameworks: connecting the dots between your frameworks and CMS
    Jamie Indigo
    Slides
  • Scaling Keyword Research to Find Content Gaps
    Hamlet Batista
    Slides
  • Soft SEO - How to Win Friends and Influence Leadership
    Jackie Chu
    Slides
  • State of the SERPS - A journey through 100,000 keywords and 1,200 domains
    Kevin Indig
    Slides
  • Using Open Data to Create Content that Educates, Builds Links, Earns Press, and Converts
    Kristin Tynski
    Slides

VirtuaCon 2.0

May 15th 2020
  • Crawling & Indexing Issues for Large Websites
    John Morabito
    Video
  • From Zero To Hero With Local Automation
    Dan Leibson
    Slides
    Video
  • SEO Hacks for Managing Multiple Clients
    Niki Mosier
    Slides
    Video
  • SEO on the JAMstack
    Scott Mathson
    Slides
    Video
  • Serverless Computing at the Edge
    Mo Aboul-Magd
    Video
  • Technical SEO for JS Developers
    Martin Splitt
    Video
  • The Stages Of SEO (Campaign) Growth
    Callum Corrigan
    Video
  • Unlock Internal Link Power
    Jenny Halasz
    Video

Melbourne SEO Meetup May

May 5th 2020
  • Creative Content Ideas & How To Leverage Them To Maximise Your SEO Efforts
    Girish Sawlani
    Video
  • Speeding up WordPress
    Cory Wolf
    Video

Turn Digi April

April 30th 2020
  • 4 SEO tips in challenging times
    John Mueller
    Video
  • Accessibility online, why bother and what to do?
    Lily Dedman
    Video
  • Actionable tips to increase the Authority of your site
    Lily Ray
    Slides
    Video
  • Content to make you outrank your competition
    Victoria Olsina
    Slides
    Video
  • Diversity in Digital – Overcoming the barrier
    Sheri Mandour
    Video
  • Email marketing is dead. Or is it?
    Maret Reutelingsperger
    Slides
    Video
  • Executing an international migration for SEO in your dressing gown
    Joanna Lewis
    Video
  • Getting your brand message right in times of crisis – how brand responded
    Shelley Walsh
    Slides
    Video
  • How To Prepare for the Un Lockdown
    SEO Jo Blogs
    Video
  • How to Use Linkedin for Outreach
    Stuart Turner
    Video
  • How to make eCommerce product pages content unique
    Kristina Azarenko
    Slides
    Video
  • How to measure and report on link building in 2020
    Irina Nica
    Video
  • How to work effectively from home
    Ruth Turnbull
    Video
  • Make the most of the power of PPC
    Arianne Donoghue
    Slides
    Video
  • Practical tips and tricks on working remotely
    Jason Barnard
    Video
  • Setting up your Google Analytics for success and happiness
    Helen Pollitt
    Slides
    Video
  • Staying In Control No Matter the Circumstance
    Briony Gunson
    Video
  • The SERP Whisperer – identifying intent by studying the SERPs
    Chris Green
    Slides
    Video

Better Together

April 16th 2020
  • All or nothing: Technical SEO
    Bartosz Góralewicz
    Video
  • Debugging JavaScript
    Martin Splitt
    Video
  • How to use data to make the right decisions for SEO during a crisis
    Kevin Indig
    Video
  • Language & SEO: You are doing it all wrong
    Cindy Krum
    Video
  • Q&A - Agency life and best practices for technical SEO strategies
    Mike King
    Video
  • The Remote SEO Consultant Do's & Dont's: How to keep effective SEO
    Aleyda Solis
    Slides
    Video

Melbourne SEO Meetup April

April 7th 2020
  • How To Win DR70+ Links At Scale With HARO
    Daniel Cheung
    Video
  • Optimising Ad Copy With Data Driven Testing
    James Polidoras
    Video

VirtuaCon 1.0

April 2nd 2020
  • Going from zero to hero through automation
    Dan Leibson
    Video
  • JavaScript, Headless, SPAs & SEO Results
    Reza Moaiandin
    Video
  • Navigating the Critical Rendering Path
    Jamie Indigo
    Video

SEO4Life April

April 2nd 2020
  • Assessing Content Quality Programmatically
    Russ Jones
    Recap
  • Google's transformation from search to answer engine
    Kevin Indig
    Recap
    Video
  • JavaScript 101 for SEOs
    Martin Splitt
    Recap
  • Query Classification on Steroids with BERT
    Hamlet Batista
    Slides
    Recap
    Video
  • Top SEOs do's and don'ts during Web Migrations & How to avoid Most Errors
    Aleyda Solis
    Slides
    Recap
    Video
  • What are Fraggles & Why Do They Matter?
    Cindy Krum
    Recap
  • What happens when everybody's website is fixed
    Jono Alderson
    Slides
    Recap
  • Your Get-Started Guide to Inclusive Marketing
    Purna Virji
    Slides
    Recap

SMX Munich Virtual

March 18th 2020
  • Optimizing for Google Discover
    Valentin Pletzer
    Slides
  • PPC Data Visualisation - Beyond the Surface
    Samantha Noble
    Slides
  • Using Jupyter to Make Marketing Easier
    Robin Lord
    Slides
  • Your SEO Experience is Holding You Back
    Emily Potter
    Slides

Women In Tech SEO Festival

March 6th 2020
  • Building Entities & Connections in 2020
    Izzi Smith
    Slides
  • Delimit Your Data: Formulas For Success
    Hannah Rampton
    Slides
  • How To Create High Quality eCommerce Categories?
    Kristina Azarenko
    Slides
  • On-Page Best Practices That Harm Your Traffic
    Emily Potter
    Slides
  • Proving your worth - Demonstrating the value of your SEO campaign
    Miracle Inameti-Archibong
    Slides
  • SEO For Marketplaces: Overcoming Technical Challenges
    Aleyda Solis
    Slides
  • Tackling Python: How It Can Help With Technical SEO
    Ruth Everett
    Slides

Bristol SEO February

February 28th 2020
  • Digital PR that doesn't cost the earth
    Fran Griffin
    Slides
  • Search In 2020 - it's No Longer About Ranking
    Ric Rodriguez
    Slides
  • The SEO headaches of A/B testing
    William Barnes
    Slides

SMX West

February 20th 2020
  • Future-Proof Your Site For Google Core Algorithm Updates
    Lily Ray
    Slides
  • Google BERT - What SEOs and Marketers Need to Know
    Dawn Anderson
    Slides
  • How to Find & Fix eCommerce Keyword Cannibalization Issues
    James Brockbank
    Slides
  • In-House SEO Strategy
    Masaki Okazawa
    Slides
  • Leveraging Structured Data for Maximum Effect
    Abby Hamilton
    Slides
  • Nick Fury's Guide to Optimizing Google My Business
    Greg Gifford
    Slides
  • Nofollow, UGC, and Sponsored Attributes
    Patrick Stox
    Slides
  • Scalable Ecommerce SEO for Category Pages
    Jill Kocher Brown
    Slides
  • Solving Complex JavaScript Issues And Leveraging Semantic HTML5
    Hamlet Batista
    Slides
  • Stop Under Utilizing GMB Q&A and the Business Description
    Niki Mosier
    Slides
  • Untangling Core Update Drama: How to Deal with Google's Core Updates
    Mordy Oberstein
    Slides
  • Video & YouTube In Google Search: Making the most out of it
    Aleyda Solis
    Slides
  • When Your Inventory Changes: SEO Tips For Changing Product Pages
    Aleyda Solis
    Slides

LondonSEOMeetup Feb Edition

February 20th 2020
  • Basic SEO B*tch
    Victoria Olsina
    Slides
    Recap
  • Dealing with Rejection (From Google News)
    Patrick Langridge
    Slides
    Recap
  • Post-Aristosomething representation of reality and websites
    Enrico Chiodino
    Slides
    Recap

ReadingSEO February

February 13th 2020
  • F*cking Up Google My Business: how it broke, how we fixed it
    Gus Pelogia
    Slides
    Recap
  • Technical SEO at Scale
    Hayden Roche
    Slides
    Recap
  • The Massive Growth Of Structured Data - What Can You Do About It?
    Tom Pool
    Slides
    Recap

Women In Tech SEO February Meetup

February 6th 2020
  • In-house SEO Success: Know the Past to Win the Future
    Petra Kis-Herczegh
    Recap
  • Subdomains versus Subfolders and ccTLDs vs TLDs for SEO
    Polly Pospelova
    Recap
  • Why topic clusters will help you gain customers and search visibility
    Maret Reutelingsperger
    Recap

Friends of Search

February 4th 2020
  • Connecting The Probably Dots In Entity Oriented Search And Natural Language Understanding
    Dawn Anderson
    Slides
  • How To Gain SEO Traffic In A Zero-Click World
    Cindy Krum
    Video

Pint-Sized Marketing January

January 30th 2020
  • How To Save Time In Digital PR: From Ideation to Outreach
    Sarah Fleming
    Slides
  • Tackling Python: What is it and How Can it Help with Technical SEO?
    Ruth Everett
    Slides

Cardiff SEO Meet Meet #16

January 30th 2020
  • How to monetise traffic with affiliate marketing
    Sarah Tamsin
    Video
  • Looking at PPC with 2020 vision
    Alix Charles
    Video

Bristol SEO January

January 28th 2020
  • Data Studio and SEO
    Neil Clark
    Slides
  • Technical SEO at Scale
    Hayden Roche
    Slides

ReadingSEO January

January 23rd 2020
  • In House vs Agency. Fight?!
    Natalie Arney
    Slides
    Recap
  • Nice down vs Numbers up!
    Karen Julia
    Slides
    Recap
  • Standing on the shoulders of giants: beating the big companies at SEO
    Helen Pollitt
    Slides
    Recap

Optimisey #15

January 16th 2020
  • How to Create Engaging Video Content
    Jess Hawkins & Mark Pirrie
    Video
  • How to Rank Great Video Content
    Aleyda Solis
    Video

LondonSEOMeetup Jan Edition

January 16th 2020
  • 4 Search Trends and Tips for 2020
    Lisa Luu
    Slides
    Recap
  • BigQuery & SQL for SEOs
    Areej AbuAli
    Slides
    Recap
  • How To Make Any Site Blazing Fast!!!
    Tom Pool
    Slides
    Recap
  • How to Find Killer eCommerce CRO & UX Gems with Google Analytics
    Luke Carthy
    Slides
    Recap

Women In Tech SEO January Meetup

January 9th 2020
  • Information Architecture Methodologies
    Naomi Sanderson
    Recap
  • TALK FAST, DRINK COFFEE, OPTIMISE IMAGES
    Rebekah Dunne
    Recap
  • Tech SEO Horror Stories
    Helen Pollitt
    Recap
Talks Conferences Speakers Contribute
Copyright © 2020 All Rights Reserved - Chris Johnson / @defaced / Bamboo Nine